At the “Galaxy Unpacked” conference held in New York on July 10, 2025, Samsung Electronics announced several new flagship products, including the folding screen cell phone Galaxy Z Fold 7, the Z Flip 7 series, and the smart wearable device Galaxy Watch 8 series. The release marks Samsung’s formal entry into the next generation of artificial intelligence-driven smart terminal ecosystem, whose core concept centers on “AI fusion hardware” to enhance the user experience from productivity, comprehensive health management, to personality expression.
Folding flagship Z Fold 7: improved performance, AI-enabled productivity
As the highest-end product of Samsung’s folding screen camp, Galaxy Z Fold 7 continues the internal and external dual-screen design, with the main screen size of 7.9 inches, a refresh rate of 120Hz, and peak brightness upgraded to 2,400 nits, supporting HDR10+. The new device is powered by a Qualcomm Snapdragon 8 Gen 4 for Galaxy customized chip, which is coupled with 12GB of RAM with up to 1TB of storage for a significant performance boost.
What’s more, Z Fold 7 integrates the new Google Gemini AI model, which can realize functions such as “AI summary reading”, “real-time voice translation” and “cross-application information integration”. “and other functions. For example, users can let the AI automatically organize email content in split-screen mode, and extract to-do items to generate a schedule. This “multi-tasking AI secretary” experience gives the Fold series its first real productivity attributes.
In terms of battery life, Z Fold 7 has a built-in 4800mAh battery, supports 45W fast charging and 15W wireless charging, and the system is One UI 7.0 (based on Android 15), which makes interaction smoother and task switching smarter.
Z Flip 7: Cover screen upgrade, AI personalized experience goes further
Z Flip 7, as a folding screen model for mainstream young users, the biggest change is that the size of the cover screen has been expanded from 3.4 inches to 4.1 inches, which almost covers the upper half of the body and supports full App operation. Without unfolding the phone, users can check social notifications, reply to messages, and even edit emails or set up navigation.
In addition, the Flip 7 supports AI-generated personalized wallpapers, AI animated avatars, and a smart photo suggestion system. When users take a selfie, the system recognizes the ambient light and background and adjusts filters and composition options in real time. The camera also supports the “AI Dual Open” function, which can fix two different apps in the main/secondary screen to realize more flexible multitasking.
In terms of hardware, the Flip 7 is equipped with a Snapdragon 8 Gen 4 chip, a main camera of 50 megapixels, and a built-in 3,900mAh battery, which is coupled with a smarter power scheduling system to prolong the use time while maintaining a thin body.
It is worth mentioning that Samsung has also launched a more affordable version of the Z Flip 7 FE (Fan Edition) priced at less than $900, aiming to further popularize the folding screen experience.
Galaxy Watch 8 series: from health tracking to AI coaching
In terms of wearables, Samsung released three new products: the Galaxy Watch 8, Watch 8 Classic, and the high-end version, Watch 8
Ultra, which fully integrates AI health management and extreme sports analysis capabilities.
The entire Watch 8 lineup is equipped with Samsung’s fifth-generation BioActive sensor, which supports more accurate blood pressure monitoring, ECG electrocardiogram, blood oxygen, skin temperature, sleep quality analysis, and other functions. Meanwhile, the “Health Insight Engine” improved by AI algorithms can predict exercise trends, dietary changes, and stress cycles, and make intervention recommendations.
In particular, the Watch 8 Ultra includes an AI coaching function that combines the user’s exercise history data to create a personalized training plan, and provides “real-time coaching” through watch vibration, voice prompts, and other means. The watch also supports offline navigation via satellite positioning system and has a battery life of up to 100 hours, making it suitable for extreme outdoor athletes.
In terms of user interface, Watch 8 series introduces an AI dial system, which can automatically switch the theme or information display according to the user’s schedule, weather, and heart rate, realizing “the watch actively adapts to you”.
AI full scene convergence: one UI 7.0 becomes a key platform
All the new devices released this time are equipped with the new One UI 7.0 system developed based on Android 15. Samsung has fully integrated Google Gemini Nano, Samsung Gauss, and self-developed mini-models at the system level, so that AI not only exists in specific functions but also permeates the whole system interaction logic.
For example, when users enter text, the keyboard can call AI to automatically embellish the language; during the process of receiving a call, AI can generate a summary in real time; through the AI assistant bar on the side, users can always call the clipboard history, cross-application notes, translations, and other services, to improve the efficiency of the operation.
In addition, the Samsung AI model has been equipped with end-to-end operation capabilities, and key tasks can be completed in a network-less environment. All user data is processed locally, and Samsung emphasizes its strategy of “private AI and intelligence without cloud”.
Market positioning and industry impact
The Z Fold 7 starts at $1,999, the Z Flip 7 starts at $1,199, the Flip 7 FE is priced at $899, the Watch 8 starts at $399, and the Watch 8 Ultra is $699. The first batch of products has been opened for pre-order in the United States, South Korea, the United Kingdom, Germany, and other countries, and will officially go on sale on July 26th.
Industry analysis pointed out that Samsung’s launch is a comprehensive response to Apple Vision series, Huawei Mate X, and Google Pixel Fold, especially at the level of AI integration, for the first time opening the hardware-software-ecological closed loop. It not only solidified Samsung’s leading position in the field of folding screens but also sent a signal to more third-party manufacturers through the AI platform strategy: the future of intelligent hardware must be “AI native”.
Conclusion
The new products released by Galaxy Unpacked mark the official launch of Samsung’s “AI + folding + health” trinity product strategy. Whether it’s the productivity empowered by Z Fold 7, the individual expression emphasized by Z Flip 7, or the active health management system created by Watch 8 series, AI is gradually changing the way we use devices. For Samsung, this is a comprehensive demonstration of technological leadership; for the industry as a whole, it is a preview of the next-generation smart ecosystem.
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